{"id":32867,"date":"2019-03-29T18:46:22","date_gmt":"2019-03-29T17:46:22","guid":{"rendered":"https:\/\/www.expo21xx.com\/news\/?p=32867"},"modified":"2019-03-28T17:39:03","modified_gmt":"2019-03-28T16:39:03","slug":"ohra-celebrates-40th-birthday","status":"publish","type":"post","link":"https:\/\/www.expo21xx.com\/news\/ohra-celebrates-40th-birthday\/","title":{"rendered":"OHRA celebrates 40th birthday"},"content":{"rendered":"\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"690\" height=\"459\" src=\"https:\/\/www.expo21xx.com\/news\/wp-content\/uploads\/OHRA-Kragarmregale-Holz.jpg\" alt=\"\" class=\"wp-image-32868\" srcset=\"https:\/\/www.expo21xx.com\/news\/wp-content\/uploads\/OHRA-Kragarmregale-Holz.jpg 690w, https:\/\/www.expo21xx.com\/news\/wp-content\/uploads\/OHRA-Kragarmregale-Holz-149x99.jpg 149w, https:\/\/www.expo21xx.com\/news\/wp-content\/uploads\/OHRA-Kragarmregale-Holz-350x233.jpg 350w\" sizes=\"auto, (max-width: 690px) 100vw, 690px\" \/><figcaption>Photo by OHRA Regalanlagen GmbH<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">As a manufacturer of racking systems, OHRA specialises in the storage of long and heavy warehouse goods and are the European market leader and recognised as the specialist for cantilever racks today. In 2019, the company celebrates their 40-year anniversary with the slogan: \u201840 years of OHRA \u2013 we will \u201crack\u201d you!\u2019<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">A rich history<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">The company\u2019s roots reach as far back as the 1960\u2019s, when the company founder Ottokar H\u00f6lscher complemented his lift truck dealership with sales of racking manufactured by third parties. Soon the company began producing their own racking systems. This included cantilever racks, which covered the market demand for racks storing long goods. OHRA patented the hook-in, self-locking cantilever arm, which is standard in cantilever rack systems today. Thanks to this development, the height of the cantilever arm is adjusted quickly and without the need for tools; the cantilever arm yields under impact, protecting the racking, the lift truck, and, above all, the goods. In 1979, Ottokar H\u00f6lscher hived off the racking division into an independent company \u2013 the birth of OHRA Regalanlagen GmbH.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">High load capacity &#8211; slim design<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Today, all load-bearing components of the OHRA racks \u2013 whether pallet or cantilever racks \u2013 are manufactured from hot-rolled steel plate girder profiles. This allows for high load capacities while keeping the design slim. With these efficient racking systems, OHRA has taken root particularly in industries such as the construction material trade or wood processing. \u201cIn addition, we have always offered special solutions for diverse industries \u2013 also thanks to our comprehensive accessories programme, which equips our racks for the most diverse tasks,\u201d Thomas Jerschkewitz, the OHRA Sales Manager for Germany, points out. Thus, OHRA racking solutions are found in opera houses as well as in automobile recyclers or marinas (for winter storage of yachts). OHRA also meets the trend towards building rack clad buildings and automatic solutions with its own project department which accompanies larger construction works. \u201cWith this customer focus we offer a decisive advantage in comparison to our competitors,\u201d says Raymond Wolsey, Export Sales Manager.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Optimistic outlook for the future<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">OHRA has an optimistic outlook for the future. If the economy should cool down, Dr Andreas H\u00f6lscher, son of the company founder and current Director of OHRA, views this with confidence: \u201cThanks to our market position, we have always emerged stronger from crisis. The markets always reduce and remove the unsuccessful, but we stand on solid foundations.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For more information, please visit: <a aria-label=\"https:\/\/www.ohra.co.uk (opens in a new tab)\" href=\"https:\/\/www.ohra.co.uk\/news\/\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.ohra.co.uk<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>As a manufacturer of racking systems, OHRA specialises in the storage of long and heavy warehouse goods and are the European market leader and recognised as the specialist for cantilever racks today. [&hellip;]<\/p>\n","protected":false},"author":12,"featured_media":32870,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[1052,1003,1051,755,565],"class_list":["post-32867","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-intralogistics","tag-birthday","tag-lift-trucks","tag-ohra","tag-storage","tag-storage-system"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>OHRA celebrates 40th birthday - EXPO21XX.com NEWS<\/title>\n<meta name=\"description\" content=\"In 2019, the company, European market leader, celebrates their 40-year anniversary with the slogan: \u201840 years of OHRA \u2013 we will \u201crack\u201d you!\u2019\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.expo21xx.com\/news\/ohra-celebrates-40th-birthday\/\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Marcel Huegel\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.expo21xx.com\\\/news\\\/ohra-celebrates-40th-birthday\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.expo21xx.com\\\/news\\\/ohra-celebrates-40th-birthday\\\/\"},\"author\":{\"name\":\"Marcel Huegel\",\"@id\":\"https:\\\/\\\/www.expo21xx.com\\\/news\\\/#\\\/schema\\\/person\\\/bd95c8756a923fd2192f30b343b9c719\"},\"headline\":\"OHRA celebrates 40th birthday\",\"datePublished\":\"2019-03-29T17:46:22+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.expo21xx.com\\\/news\\\/ohra-celebrates-40th-birthday\\\/\"},\"wordCount\":421,\"image\":{\"@id\":\"https:\\\/\\\/www.expo21xx.com\\\/news\\\/ohra-celebrates-40th-birthday\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.expo21xx.com\\\/news\\\/wp-content\\\/uploads\\\/OHRA-Kragarmregale-Metall-Baustoffe-Kopie.jpg\",\"keywords\":[\"Birthday\",\"Lift trucks\",\"OHRA\",\"storage\",\"storage system\"],\"articleSection\":[\"\u00bb Material Handling\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.expo21xx.com\\\/news\\\/ohra-celebrates-40th-birthday\\\/\",\"url\":\"https:\\\/\\\/www.expo21xx.com\\\/news\\\/ohra-celebrates-40th-birthday\\\/\",\"name\":\"OHRA celebrates 40th birthday - 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