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  • In 2011 two young innovators with a passion for AI-driven software and robots decided to combine those technologies to solve problems in an industry badly in need of innovation. They chose fulfillment.

    3 technologies are fundamentally changing the nature of how things work: Artificial Intelligence, Machine learning and Robotics. Greyorange combiness all 3 to shape the future of fulfillment in real time.
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  • Fullfillment Operating System Overview

  • WELCOME TO THE AGE OF IMMEDIACY.
    YOUR FULFILLMENT OPERATION IS ALREADY FEELING THE IMPACT.

    In addition to customer-driven choices in the thousands, multiple channels and destinations, unlimited buyers and hundreds of form factors, now you must execute on all of it in time windows never before imagined.

    Buyers, whether a business replenishing retail inventory or a consumer receiving doorstep delivery—increasingly view next day/same day—even multi-hour delivery–beyond a preferred choice…to them it’s fast becoming an expected standard.

    IT’S TIME FOR A MODERN APPROACH TO FULFILLMENT
    In this impatient age your business needs a modern answer: a system that applies advanced science to intelligently evaluate and drive real time data and decisions to efficiently orchestrate people, processes and robots so your fulfillment DC operates in frictionless 360° awareness.

    A system able to rapidly respond to real time exceptions and events, prescribe actions and rapidly model data to continuously drive every next best fulfillment decision, both autonomously and through augmenting your human workforce intelligence.
      • GreyMatter™ AI Software

      • GREYMATTER™
        The always-solving central brain of the GreyOrange Fulfillment Operating System

        WHAT IS GREYMATTER?

        GreyMatter is the AI-driven central brain and software portion of the GreyOrange Fulfilment Operating System (GreyOrange FOS), which combines software and intelligent fulfillment robots to help companies optimize how inventory is picked, packed and shipped from distribution centers, warehouses, fulfillment networks and stores to meet sales order commitments.

        GREYMATTER ADVANTAGES

        Inventory In Motion
        Because GreyMatter makes all inventory visible, all stock is shown as active—ready and accessible to fulfill across all channels at all times. Rather than terming ‘storage’ as an acceptable inventory status, GreyMatter anticipates and optimizes stock movement, orchestrating robots to stage and move inventory based on order flow, item popularity, promise-to-deliver dates, profitability analysis, Service Level Agreements ( SLAs), customer value and satisfaction.

        Waveless Order Streaming
        Real-time order flow to the floor maximizes fulfillment decision flexibility to fulfill on-demand–without handcuffing users to fulfill orders in batches or waves.

        Robot Orchestration at Scale
        Hundreds of Ranger robots can operate together simultaneously as Mobile-Spatial Logic uses realtime data to optimize travel routes and pacing to avoid congestion. Rangers automatically use unassigned time to connect with charging stations to top-off power to maximize up-time.

        Accelerated Order Consolidation
        Ranger GTP robots access inventory across your DC in pace with order priorities, transporting mobile stock unit racks of inventory to pick-pack stations based on order line items, speeding throughput and eliminating manual retrieval by workers.

        N-Deep Inventory Access
        Unlike humans, Rangers can access high-density stock zones that lack aisles, including elevator equipped multi-level mezzanines, to maximize cubic inventory capacity and optimize existing facilities. Multiple Rangers can coordinate together to retrieve inventory, with some robots moving racks aside so others can access and transport desired inventory to pick-pack stations.

        Real-time Revenue and Cost Awareness
        Ranger actions are directed by dynamic GreyMatter calculations that continuously evaluate the risks and rewards of choosing to breach or to keep each order promise.

        Dynamic Pace-to-Robot-and-Rack Assignments
        Because different workers perform at different paces, order completion rates will vary across pick-pack stations. GreyMatter sees varying fulfillment rates in real time and directs Ranger GTPs to transport racks of inventory to open stations to eliminate wait times for both robots and human workers.
          • GREYORANGE FULFILLMENT OPERATING SYSTEMS

          • BECAUSE THE MODERN COMMERCE YOU SERVE IS ALWAYS CHANGING,
            GREYMATTER INTELLIGENCE IS ALWAYS SOLVING.


            Engineered to be future fluid and adaptive by design, GreyMatter works in concert with Ranger robots to transform real-time data into AI-driven logic that continuously prioritizes order fulfillment decisions to deliver highest yield outcomes for your business.

            This seamless connection puts the total fulfillment operation into holistic awareness —resulting in higher levels of performance, speed and accuracy matched to the rate, complexity and fluctuations of the markets you serve.

            POWERED BY ADVANCED FULFILLMENT SCIENCE
            GreyMatter adaptive learning, machine learning and real time analytics dynamically integrate with GreyOrange intelligent robots to drive high yield performance in real time.

            ADAPTIVE LEARNING
            • Real time planning and scheduling
            • Multi-executor planning
            • Intelligent storage algorithm for hierarchical inventory characteristics

            MACHINE LEARNING
            • Optimized path planning with real time congestion control
            • Collective and collaborative intelligence
            • Real time inventory analysis
          • THE GREYMATTER COMMAND CENTER

          • A comprehensive set of operational, managerial and diagnostic dashboards and analytics tools put system control, data and continuous improvement insights at your fingertips.

            STORE READY REPLENISHMENT
            Buyer service and satisfaction are strengthened through close partnerships between DCs and stores.

            The GreyOrange FOS synthesizes awareness of buyer demand across all channels so stores and DCs can work together to optimize on-shelf availability while also controlling replenishment costs.

            The system automatically directs replenishment orders to be timed and packed according to each store’s preference. This enables efficient receipt-to-shelf processing, avoiding the extra store labor time and cost that results from imprecise replenishment practices.
        • Ranger™ Robot Series

        • THE RANGER™ SERIES OF INTELLIGENT FULFILLMENT ROBOTS
          Ranger robots are developed in integration with GreyMatter AI software to flexibly respond, intelligently adapt and mobilize faster, frictionless fulfillment.

          MAXIMUM LIFE™ ROBOTICS:
          Built to Last and Learn
          The Ranger series of intelligent robots are built together with our GreyMatter AI-driven software to form the GreyOrange Fulfillment Operating System. A real-time feedback loop between GreyMatter and Ranger robots continuously shapes decisions and performance.

          Unlike robots that operate as system attachments, Ranger robots incorporate GreyMatter intelligence as a learning layer that guides them to adapt to real-time events happening within the distribution center and externally as orders fluctuate and you adjust your fulfillment priorities.

          MAXIMUM-LIFE ROBOTICS OUTPERFORM ADD-ON ROBOTS ACROSS 3 KEY DIMENSIONS
          Performance & Efficiency
          • Higher performance per unit of power consumed, longer running time per charge
          • Powerful processing & intelligence capabilities at the bot level, including selfcorrecting paths & recovery
          • Able to learn new capabilities for future-fluid adaptation with each new software release

          Safety & Compliance
          • Compliance with local and global safety standards and workplace regulations protects worker & asset safety and maximizes uptime
          • Human-robot interaction contemplated in operational design to protect safety while accelerating productivity
          • Compliance-certified design tested by leading 3rd -party labs
            • ALWAYS-SOLVING INTELLIGENCE

            • ALWAYS-SOLVING INTELLIGENCE OPTIMIZES PERFORMANCE IN PEAK PERIODS AND EVERY DAY
              Real-time data flow between GreyMatter and Ranger robots feeds always-solving algorithms to calculate and recalibrate each next-best decision, whether you’re prioritizing to deliver peak demand fulfillment or managing every-day fulfillment payoffs and tradeoffs.

              Together, GreyMatter and Ranger Robots Are the Brains and Muscle of the GreyOrange Fulfillment Operating System
              Ranger robots communicate with each other and with GreyMatter to continuously recalculate and orchestrate fulfillment priorities and inventory movement patterns based on real-time factors. As order promise dates, inventory positions, store replenishment requests, available workers and robots, actual fulfillment pace and time remaining in dispatch windows fluctuate, the system adapts to ensure you meet your top priorities and Service Level Agreements.
            • Ranger™ GTP

            • SAY HI TO RANGER™ GTP
              Goods-to-person mobile robots that transport inventory from 220 to 3,500 pounds to workers for picking and packing.

              Ranger™ GTP Decision-driven science robotic
              GOODS-TO-PERSON SYSTEM

              In today’s age of immediacy, the buyer is at the wheel. Meeting their rising expectations for choice and speed is the real world challenge facing fulfillment. At GreyOrange we recognize speed-to-fulfill is at the heart of accelerating overall ‘click-to door’ time and the satisfaction it delivers—a challenge that can’t be met with fixed infrastructure and rigid automation built for a previous era.

              From fixed, rigid and slow to
              MOBILE, SMART AND FAST

              Ranger GTP is an intelligent AMR (Autonomous Mobile Robot), developed in concert with GreyMatter AI software and purpose-engineered for speed and versatility. Ranger GTP continuously data-shares with GreyMatter while working in collaborative performance with other robots and the human workforce.

              From reducing travel time by 5x that of human workers, to reconfiguring mobile stock units (MSUs), and working in tandem with other GTPs and Ranger Pick, the result is fluid, dynamic optimization.

              Improves speed & accuracy
              • Faster, error-free order fulfillment,
              • decreases order-to-pick time,
              • increases number of orders picked per person
              Lowers operating costs
              • Reduces order fulfillment time,
              • increases inventory efficiency,
              • decreases days-on-hand stock
              Empowers workforce
              • Improves job satisfaction by reducing operational inefficiencies, errors and training time
              Reduces complexity
              • Simplifies warehouse processes and seamlessly adapts to customer business workflows and inventory types

              ABOUT RANGER™ GTP
              The Ranger GTP is an advanced autonomous mobile robot that uses robotic goods-to-person technology for automated put-away, inventory storage, replenishment and order picking in fulfillment and distribution centers.

              This goods-to-man automation system with robots in warehouse, adapts seamlessly to changing inventory profiles, demand patterns and peaks. Modular system architecture ensures bi-directional scalability to increase storage volume or fulfillment throughput independently, by adding more storage racks or robots, as needed.
            • Ranger™ MOBILE SORT

            • RANGER™ MOBILE SORT
              Flexible, scalable fleets convey & sort packages or inventory from receiving through dispatch without bottlenecks or rigidity


              RANGER™ MOBILE SORT
              Scale and locate conveying and sorting robots as demand requires
              Modern fulfillment can’t afford the restrictions of rigid sortation systems you need to size today based on predictions for the shape and pace of your business years in the future. Once locked-in, these systems can’t flexibly adapt and scale with demand patterns and business changes.

              Ranger MOBILE SORT can augment or even replace rigid systems to deliver scalable and portable conveying and sorting as you need it, where you need it, especially when handling peaks. Capable of operating in footprints where rigid systems won’t fit, Ranger MOBILE SORT helps you optimize current facilities, plus can easily relocate to other facilities as you grow.

              Mobile & Portable
              • Free range of motion extends reach and versatility
              Modular
              • Component-based design configures to any work pattern requirement
              Flexible
              • Real time agility enables seamless adjustment
              Adaptable
              • Scalability to shift up and down with fluctuating demand

              FUTURE FLUID DESIGN PROTECTS YOUR PERFORMANCE & INVESTMENT

              Modular units and footprint adaptability enable you to deploy Ranger MOBILE SORT to handle numerous applications across retail and logistics operations. The AI-enabled system easily scales up or down with demand for investment-friendly performance.
            • RANGER™ PICK

            • GREYORANGE RANGER™ PICK
              A reliable workforce assistant that teams with Ranger GTP to accelerate Pick-to-Pack performance


              RANGER™ PICK
              Unique, versatile 'from-rack' picking expands options for workforce-assisted or autonomous order fulfillment

              Sophisticated machine vision algorithms enable best-in-class SKU identification while single- and dual-arm options broaden range of merchandise ready for robot-enabled fulfillment
              • Enables 24/7 Autonomous Order Fulfillment
              • Eliminates Pilferage And Picking Errors
              • Lowers Cost Per Shipment

              RANGER PICK
              OUTPERFORMS OTHER PICKING SOLUTIONS
              • Collaboratively works with human teams or autonomously 7/24/365
              • A reliable workforce assistant that teams with Ranger GTP to accelerate Pick-to-Pack throughput
              • Unique from-rack picking versatility expands use across merchandise far beyond standard downward picking arms
              • Sophisticated machine vision algorithm enables highly accurate identification of more than 100,000 SKUs
              • Machine learning continuously refines and optimizes how Ranger PICK grasps and moves different SKU variations to speed performance across sizes, shapes, rigidities, surface finishes and other characteristics
              • Automated barcode scanning validates items picked and continuously updates the GreyOrange Fulfillment Operating System.
              • Available in Single Arm and Dual Arm configurations
              • Patented two-arm system expands picking volume and versatility
          • HIGH YIELD FULFILLMENT

          • HIGH YIELD FULFILLMENT IS THE MISSION:
            Performance, profitability & promises kept

            Competing in the age of immediacy means meeting customer expectations and your margins simultaneously - at unprecedented levels of complexity and speed.

            What if you could always make a high yield decision at any time, at every node of your fulfillment operation?

            Considering:
            • Order promises to customers across all channels
            • Labor constraints
            • Order Placement time horizons & fulfillment windows
            • Inventory positions
            • Replenishment promises to stores
            You must simultaneously consider order promises to customers across all channels—including your own stores that need to be replenished—as well as revenue, cost variables and constraints like labor, time, shipping windows and available inventory.

            A tall order not possible without the most advanced fulfillment science, technology and engineering.
                • HIGH YIELD FULFILLMENT

                • Fortunately, it's an order GreyOrange has filled.

                  HIGH YIELD FULFILLMENT IS HERE

                  Because GreyOrange FOS orchestrates seamless, real time integration of GreyMatter AI software and intelligent Ranger robots, the result is always-solving, 360º awareness and algorithmic calibration of every next best decision. For business, that translates to higher yield performance, higher yield economics and higher yield customer satisfaction.

                  Real time data and instantaneous modeling inform GreyOrange FOS continuously, facilitating uninterrupted throughput no matter how volatile the order flow.

                  As the FOS system flexibly prescribes actions, Ranger robots efficiently act– autonomously and in collaboration with human workforce– as all nodes across the fulfillment operation are automatically orchestrated to keep inventory in motion, at pace with demand.
            • AWAREhouse

            • FROM WAREHOUSE TO AWAREHOUSE
              The thinking DC for modern commerce

              The GreyOrange Fulfillment Operating System (GreyOrange FOS) orchestrates and optimizes data, resources and processes to sync in continuous real time, linking operational awareness across every node of DC fulfillment.

              THIS IS THE AWAREHOUSE AT WORK.
              In the world of modern commerce, nothing short of integrated operational awareness can meet the uncompromising new thresholds of accuracy, speed and satisfaction demanded by business and buyers.

              Anticipate. Activate. Automate.
              The AWAREhouse does it all. Always aware, always solving 7/24/365 technology automatically identifies, calculates and executes next best decisions for highest yield outcomes in continuous real time across every node of fulfillment.

              Predict. Prescribe. Perform.
              Because modern commerce is always changing, the AWAREhouse is always solving. Integrated awareness accelerates real time solutioning to exceptions and unpredictable events, without loss of velocity, volume or value.
                  • THE AWAREHOUSE

                  • ALWAYS AWARE, ALWAYS SOLVING

                    THE AWAREHOUSE: HIGH YIELD FULFILLMENT IS THE MISSION.

                    Find out more about how you can transform your warehouse into an AWAREhouse to prosper in the age of immediacy.

                    The GreyOrange fulfillment operating system is THE ORCHESTRATOR.
                    The dynamic master framework that integrates and manages GreyMatter software + Ranger robots for cooperative system awareness, speed, agility, accuracy, dynamic workforce optimization and best workflows for high yield fulfillment results.

                    Greymatter is THE BRAIN.
                    Always-solving Intelligence correlates, calculates and executes every next best decision to orchestrate and optimize inventory in motion with the flow of the floor.

                    Ranger robots are THE MUSCLE.
                    The Ranger™ Series of advanced, Maximum-Life™ fulfillment robots intelligently perform, flexibly adapt and last & learn for an extended, durable lifetime. Task-designed for goods-to-person, movement, picking, consolidating, packing and sorting for dispatch: Ranger GTP, Ranger GTP XL, Ranger Pick and Ranger Mobile Sorter operate in combination with GreyMatter and your human workforce.

                    Inventory in motion is the CIRCULATORY SYSTEM.
                    Inventory in motion is the healthy vital sign of the awarehouse–animated by deeper data, dynamic decisions and demand-driven delivery.
              • The GreyOrange Difference

              • THE DEEPTHINK™ DISTRIBUTION ADVANTAGE:
                Deeper data, dynamic decisions and demand-driven delivery

                THE NEW RULES OF MODERN COMMERCE
                Today’s buyer-driven commerce demands faster, smarter, more satisfying fulfillment than ever before, squeezing businesses between the promises they must make for loyalty and the profits they must make for economic viability.

                That challenge just became steeper with next day/same day/multi-hour delivery moving beyond a preferred option to an expected standard.

                The GreyOrange Fulfillment Operating System (FOS) is powered by applied AI science, mobile-spatial logic and purpose-built integration of people + software + robots to drive high yield outcomes for performance, profits and promises kept.

                A Higher Bar for Modern Fulfillment
                It’s time for distribution centers to break free from traditional cost center confines to become strategic enablers of growth, employee empowerment and customer satisfaction. Equipped with data insights and process capabilities that extend beyond standard throughput and cost-focused Key Performance Indicators (KPIs), companies can measure broader strategic impacts of modern fulfillment.

                Store satisfaction with distribution center service
                DCs focused only on “within the four walls” metrics lose sight of the meaningful impact their actions have on store employees and performance. Understanding that DCs, stores and customers are in a cooperative system demands broader thinking. The GreyOrange FOS enables DCs to deliver replenishment orders timed and packed according to each store’s preference for efficient receipt-to-shelf processing, avoiding the extra store labor time and cost that results from imprecise replenishment practices.

                DC employee empowerment, job satisfaction and career commitment
                Giving fulfillment employees the opportunity to work with and manage advanced technology, including teams of robots, helps companies attract and retain high-performing workers. Jobs evolve into careers that deliver continuous learning and skill expansion. Employees admire their companies as modern innovators that equip them with smart technology. The GreyMatter Command Center gives workers insight to real-time inventory flow-on-the-floor, and a perspective of their role in the DCs overall performance, a view not previously available.

                Topline growth, online customer reorders, store shopper satisfaction
                Deeper insights into omnichannel metrics and the ability to orchestrate consumer and store orders in real time elevates the DC’s role in driving top-line performance. DC managers can begin measuring their impact on business metrics such as order rates and revenue from the highest value ecommerce customers or shopper satisfaction with store inventory availability.

                GreyOrange is leading the new era of DEEPTHINK™ DISTRIBUTION
                The pace of modern commerce demands modern thinking and modern technology. That’s why the GreyOrange Fulfillment Operating System combines AI-driven software and intelligent robots that work together, continuously communicating to make each other smarter. By observing real time orders and the flow of the floor – and using that data to inform always-solving algorithms that calculate each moment’s best decision – the GO System is ushering in a new era of distribution based on deeper thinking. Deeper data, dynamic decisions, and demand-driven delivery enable you to fulfill the future in real time.
                    • NEW RULES REQUIRE A NEW SOLUTION

                    • In addition to solving the variability, form factor intricacy and velocity of immediate commerce, fulfillment operations must also open up their processes to factor in expanded distribution ecosystems of every type in closer reach of buyers. From retail store replenishment, forward DCs, urban pickup centers, dark fulfillment centers, to fulfilling thousands of e-commerce ‘markets of one’–your fulfillment operation must satisfy the market’s ‘immediate commerce’ mindset.

                      As the transformation continues, more businesses are learning that solutions built for simpler times cannot measure up to the complexity of immediate commerce.

                      At GreyOrange, we recognize measuring up requires a higher level of advanced technology to power a modern approach to fulfillment.

                      Deepthink™ Distribution: the GreyOrange difference
                      ADVANCED FULFILLMENT SCIENCE FOR MODERN COMMERCE
                      GreyOrange is leading the new era of Deepthink distribution—advanced AI decision science, machine learning and real time analytics that contemplate, correlate, and drive deeper data, dynamic decisions and demand-driven delivery to meet the challenges of modern commerce.

                      Deepthink technology activates the GreyOrange Fullfilment Operating System (FOS) with 360° awareness and holistic real time orchestration through the integrated performance of GreyMatter AI software and Ranger intelligent robots.

                      Advanced algorithmics enable the GO System to automatically analyze and instantaneously model data, performance and events to optimize and execute every next best decision in real time—orchestrating directives and workstreams between people, robots, and processes while also factoring in ecosystems beyond the walls of the warehouse.

                      ALWAYS AWARE, ALWAYS SOLVING
                      The GreyOrange FOS continuously solves and logs progressively improved results at every node of your operation. We call it high yield fulfillment. In the fierce landscape of modern commerce, anything less can compromise your service level agreements, financial goals and competitive position.