Vanderlande installs automation to help ASICS Oceania manage growth

Vanderlande is installing a state-of-the-art logistics automation system at ASICS Oceania’s Marsden Park distribution center in Sydney, Australia. As the center approaches its capacity, this new system is crucial for supporting ASICS’s significant growth. The handover is scheduled for April 2025.

ASICS is a top global brand for running shoes, catering to both professionals and dedicated enthusiasts. Operating from its Marsden Park facility, ASICS distributes footwear, apparel, and accessories across Australia through wholesale, retail, and e-commerce channels. Vanderlande has been collaborating with ASICS since 2019, when it installed a POSISORTER, a sliding shoe sorter, at the distribution center.

The latest installation covers key warehouse functions, including inbound and outbound flows, storage, carton handling and palletising. At the heart of the solution are Vanderlande’s intelligent automated storage and retrieval system (AS/RS) ADAPTO, and its High Dynamic Storage (HDS) shuttle system.

These two systems will combine seamlessly to provide fast and accurate order fulfilment that facilitates timely deliveries, while enabling ASICS to nearly double its current capacity.

“The new system perfectly suits our requirements by allowing us to increase capacity and flexibility at our busy DC,” says Michael Masulans, General Manager at ASICS Oceania. “It will help us to improve the customer experience and accommodate seasonal variations more effectively. We are also excited by the system’s innovative ergonomics, and pleased with the effort Vanderlande has put in to keep operators safely away from heavy/moving equipment.”

“We’re in the midst of installing the new system, and our partnership with ASICS is proving to be as productive as it was when we introduced our POSISORTER solution,” says Jordan Thrupp, Vanderlande’s Executive Director for Warehouse Solutions in Australia. “It is always very satisfying to collaborate with an existing customer to help them grow their business.”

“We’re delighted to be working with ASICS Oceania again and building on what is already a strong relationship,” adds James Cotton, Vanderlande’s Executive Managing Director for Warehouse Solutions. “We listened closely to the ASICS team and have designed a solution that will perfectly complement the DC’s existing automation.”

For more information, please visit: https://www.vanderlande.com/news-insights/?news-industry=warehousing