As a clear statement for REISS’ image transformation into provider of high quality office solutions, presented Head of Marketing and Product Management Zeynep Temiz the new appearance of the traditional company based in Bad Liebenwerda, at the 19th REISS Information Day on 22 September 2018 in Schloss Hotel Montabaur.
And the focus was the new logo: “Our new logo symbolises REISS’ creative product range. It illustrates our mission to set the pace in design ideas for various office concepts. Our products enter and become a part of the room by defining and structuring the room”, explains Temiz to the attending REISS members and specialised retailers.
Design for performance-boosting, health-promoting work stations.
“The new look is further complemented by informative brochures and catalogues”, adds Temiz. They continue this basic idea with an attractive colour coding system and a font that reflects the notion of the fundamental spatial structure. “We design and develop smart, functional rooms conducive to team work, communication and concentration, in which we integrate our products in a new and surprising way.” The result is offices with a premium, minimalist design, featuring performance-boosting, health-promoting work stations that are both functional and ergonomic.
New corporate film shows – that people are in the focus of REISS
“This claim is also conformed through the picture world of our new image, which focuses on people who are using our products”, says Temiz, describing the central idea of the company’s new appearance.
This is also shown in the new corporate film with which REISS the repositioning of the brand underlines. Through a modern, emotional and informative manner it gives the customers a glimpse into the REISS environment and inspires them all. “Anyone who also wants to be inspired is welcomed to our homepage www.reiss-bueromoebel.de to watch the new corporate film and flip through the new brochures to explore the new REISS world” concludes Temiz.
For further information visit: www.reiss-bueromoebel.de